Competency 1 – Identify strategies used for effective health care advertising.

Competency 2 – Describe how strategic planning can be used to inform marketing plans.

Competency 3 – Describe marketing strategies for a health care organization.

Consider how they might directly apply to your life or work environment when answering the questions below. 

Reflect on the following questions in a minimum of 500 words.

Question #1:

Think of a situation in which using Porter’s Value Chain model could help you adapt to changes in the health care market. How could you utilize Porter’s Five Forces model, along with the 4Ps framework, in your own work environment to better align the needs of your organization with marketing strategies? Provide an example, either within your work environment or in society at large, of when changing demographics or emerging technologies had an impact on an organization.

Question #2:

What specific assignments or learning activities from this course did you find particularly beneficial? What do you feel could have been improved upon or added to your learning experience in this course?

Submit your reflection.