Journal Details

Critique of a Promotional Strategy

You will post a minimum of 250 words in the textbox for this journal assignment in response to the bulleted item(a) below. The journal is a private communication that is shared only with your instructor for grading purposes. You can access the textbox on the assignments tab for the journal Dropbox.

You addressed promotional strategy both in your reading and in the learning activity. Now you will apply that knowledge to a product of your choice. 

Checklist:

Choose a product of your choice and critique the promotional strategy. 

What message is the sponsor trying to convey? 

How would you do it differently?

Access the Journal rubric in the Course Resources area.