09 Jan test their products and services in local markets before selling them over the Internet
1) Experts suggest that firms that want to globalize through e-commerce must first localize, which means that firms need to
use local suppliers, vendors, and distributors to manufacture products for the local market
modify their products and services to meet the needs and interests of local cultures
sell their products in a brick-and-mortar store before selling them through an e-market
test their products and services in local markets before selling them over the Internet
2) Which of the following behaviors is inconsistent with Casse’s profile of successful American negotiators?
Refusing to make concessions in advance
Exhibiting a good sense of timing
Being quiet and not arguing
Understanding the issues
3) Dell most likely offshores product support service jobs to India because of the
superior technical knowledge of Indian workers
extensive call center experience of Indian workers
lower payroll costs associated with Indian workers
customer preference for interacting with Indian workers
4) In the context of doing business in Asia, what is meant by the phrase “the contract is in the relationship, not on the paper”?
Asian contracts are not legally binding for MNCs.
Contracts are ceremoniously destroyed after they are written.
