In preparation for this discussion, review Identifying Product Opportunities: The SET Factors.

After reading this article, discuss how these trends/new products have helped you personally as a consumer. If you have not used these items, describe other notable trends that you feel have personally helped you as a consumer. Why have these trends made the difference for you?

Do you see any of these new products and/or trends that you either read about in the article or have used personally making an impact in the global marketplace?