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Read Case #1 “Do you trust Your Data

Read Case #1  “Do you trust Your Data?”  Page #21

Data is the new oil. Data Drives fact-based decisions. Managers are go to rely on data to drive your business decisions. Can you imagine making a critical

Business decision on bad data?

Answer the following questions:

1.      Why do you believe data can be inaccurate?

2.      What can a business do to ensure data is correct?

3.      Explain how bad data will impact information, business intelligence and knowledge

Your submission should be a Word document of at least 400 words, with proper grammar, spelling and punctuation, including APA formatted references and in-text citations.  

 All case studies are found at the end of the chapter in your textbook.

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ISM4011 Case Study Rubric

     

ISM4011 Case Study Rubric

Criteria

Ratings

Pts

Content Knowledge

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70 pts

Achieved

0 pts

Not Achieved

/ 70 pts

Writing Strength

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10 pts

Achieved

0 pts

Not Achieved

/ 10 pts

Additional Sources

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10 pts

Achieved

0 pts

Not Achieved

/ 10 pts

Proper APA Formatting

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10 pts

Achieved

0 pts

Not Achieved

/ 10 pts



 

 

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