18 Nov What are the key issues that Eisner must consider in this situation from a government relations perspective? Where is Disney most vulnerable, from a communications standpoint? How co
Case Study: Disney America Theme park
Answer the following Questions -
- What are the key issues that Eisner must consider in this situation from a government relations perspective?
- Where is Disney most vulnerable, from a communications standpoint?
- How could Disney have better anticipated the opposition to its new theme park proposal?
- What advice would you give Eisner to protect and enhance Disney's corporate reputation?
Around 1000 words
if you could divide into sub titles for each require section , that would be appreciate
