15 Dec Based on what you learned, how would you facilitate cross-team collaboration between the marketing management function and R&D teams at Lenovo? How would you communicate about new features
APA format
175 – 265 words
cite at least one (1) peer-reviewed reference
Do not answer questions in transcript, attachment
Respond to the following:
The following exercise allows you to practice collaboration skills while learning about strategic marketing planning.
A transcript of this interactive exercise is attached
Consider what you learned in the experience and respond:
- Based on what you learned, how would you facilitate cross-team collaboration between the marketing management function and R&D teams at Lenovo?
- How would you communicate about new features to customers?
- How would you measure the success of the team?
