250 words 

Quality control involves testing units and determining if they are within the specifications for the final product. The purpose of the testing is to determine any needs for corrective actions in the manufacturing process. Good quality control helps companies meet consumer demands for better products.

Why is it important for managers to maintain and promote ethical behavior in dealing with quality issues? Does your answer depend on the product or service involved? Next, as a manager, how would you deal with the possibility that customer satisfaction does not always lead to customer retention?