1. What is your business model ( Ch 4 business model)
   1. Designing and Modeling a Social Venture
   2. Problem
   3. Solution
   4. Value Prop
   5. Target Customer

2. Competition Assessment

1. Who is your competition
2. How will you compete against them

3. Organizational Structure ( Ch 6)

1. Who is on your team 
2. Non Profit / Hybrid / Pure For Profit
3. What type of team do you need what are there qualifications
4. Who else do you need to hire?

4. Growth Strategy ( Ch 9)

1. What is your growth strategy 

5. Social Impact ( Ch 8 )

1. How will you assess and measure social impact ?

6. Financial Plan ( Ch 7) 

1. What initial funding will you need?
2. What are your sources of revenue?
3. What are your estimated costs?
4. What are your cash needs in the first year?