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Identify three (3) brands likely to remain a source of advantage in the 21st century and explain why

 Many companies use their brand as a competitive advantage. Given your knowledge about the global economy:

1. Identify three (3) brands likely to  remain a source of advantage in the 21st century and  explain why.

2. Explain the effects of the Internet’s capabilities on the brands you identified in the previous question and what the brand’s owner should do in light of them.

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