28 Feb Construct a strengths, weaknesses, opportunities, and threats (SWOT) matrix
Part 1: SWOT Matrix
Construct a strengths, weaknesses, opportunities, and threats (SWOT) matrix by doing the following.
Step 1: Follow guidelines provided in Chapter 6 of Strategic Management:: A Competitive Advantage Approach, Concepts, and Cases to learn how to complete a SWOT matrix. Use your planning template to develop a SWOT matrix for your Tesla.
Step 2: Include two strategies in each of the four (SO, ST, WT, WO) quadrants. Be specific regarding your strategies, avoiding generic terms such as forward integration. Include notation (e.g., S4, T3) at the end of each strategy. Utilize the research you have completed on your selected case to date, including the company’s most recent quarterly report as given at the corporate website.
Part 2: BCG Matrix
Construct a growth-market share (BCG) matrix by doing the following.
Step 1: Follow guidelines provided in Chapter 6 of Strategic Management: A Competitive Advantage Approach, Concepts, and Cases to learn how to create a BCG matrix.
Step 2: Use your planning template to develop a BCG matrix for your company. Use your selected company’s most recent year-end financial data, and other information acquired earlier to assist you.
Step 3: Fill in the left division column of the table with your selected Tesla’s divisions/segments (or whatever terminology applies to your particular company/industry). See an example of Coca-Cola in Chapter 1 of the textbook. Utilize the research you have completed on your selected company to date and find information to fill in all the cells in your data table from Chapter 1.
Part 3: IE Matrix
Construct an internal-external (IE) matrix by doing the following.
Step 1: Follow guidelines provided in Chapter 6 of Strategic Management: A Competitive Advantage Approach, Concepts, and Cases to learn how to create an IE matrix. Specifically, use the information and instructions in LO 6-6, Figures 6-10, 6-11, and 6-12 to assist you.
Step 2: Use your planning template to develop an IE matrix for Tesla.
Part 4: Analysis
Use the work you completed for Parts 1, 2, and 3 to analyze the following in at least 500 words.
Analyze the significance of the three matrices regarding their relevance for strategic planning. Include a description of the key information for each of the three matrices.
Discuss how the information from your analysis will influence your recommendations for strategic plans to improve the position of Tesla.
In preparation for the final submission of the assignment, without prematurely determining and formalizing strategic goals and objectives, begin thinking about possible strategies to capitalize and add value to the organization based on the analysis of this information.
Deliverables
Part 1: Submit the SWOT matrix.
Part 2: Submit the BCG matrix.
Part 3: Submit the IE matrix.
Part 4: Submit analysis.
