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The Value of Intangible Benefits

Today, you are the CFO of DargeanGrix, Inc. You’ve identified an area in the organization where you think things can be improved, and you have an idea about how this can be done.

Explain your idea for improving a DargeanGrix process.
Explain how your idea would help improve the process, department, or organization.
Explain why your idea can help move the organization or department forward.
Discuss what you are willing to do to support the exploration of the idea (e.g., research the possibilities, be the pilot test department, lend team members to the project development, etc.).
Explain how these elements will help provide additional information or other possibilities for improving the process, department, or organization.
Your goal in the video is to sell the idea to your senior leader colleagues and create buy-in for exploring your idea and your approach.**

Consider how you would champion this change, and think about what you would need to present to your senior management colleagues to make the case for exploring the change in DargeanGrix.

NOTE: The chosen technology is only a framework and isn’t as important as your justifications using the intangibles you identified in your Week 2 What are Intangibles Worth? discussion forum, Current Intangible Business Costs assignment, and from reviewing the An Intangible Example document in your recommended resource section.

Using the elements you identified in the DaregeanGrix scenario in Week 2 for justification,

Build a table with approximate costs associated with each of the elements in the company’s current environment.
Some of these should be actual (tangible) costs and some should be implied (intangible) costs (e.g., customer satisfaction, employee satisfaction, efficiency, etc.).
Weigh the tangible costs and the intangible improvements that the new technology will bring to the organization using a narrative format and contextual reasoning.
Justify the solution using the intangible elements the solution will provide.
Explain how these elements have a significant impact on the organization, employees, and customers.
Remember that your goal is to justify a possible investment using intangible benefits in a new technology for which there is little traditional return on investment (ROI).

The Value of Intangible Benefits paper

must be 5 to 6 double-spaced pages in length (not including title and references pages) and formatted APA
must utilize academic voice.
must include an introduction and conclusion paragraph. Your introduction paragraph needs to end with a clear thesis statement that indicates the purpose of your paper.
must use at least 5 credible sources

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