08 Aug What is the emotional bond the innovation will create, and will it be a lasting one?
What are some recent product introductions that failed the four rules of product development.
(1) Is it easy to duplicate?
(2) Is it easy to understand?
(3) Is it unique?
(4) What is the emotional bond the innovation will create, and will it be a lasting one?
You are required to discuss one example for each of the four rules, but that example can be different across the four.
