Primary Task Response: Within the Discussion Board area, write 600–1,000 words that respond to the following questions with your thoughts, ideas, and comments. This will be the foundation for future discussions by your classmates. Be substantive and clear, and use examples to reinforce your ideas.

Review your Business Opportunity Process document, and from it, build your company story. Create a narrative that captures the spirit of your business and articulates it in terms of the problem that your venture will solve. This will sit just below your executive summary at the beginning of your business plan.