Find the twitter account of two competing companies or corporate entities (such as Wendy's and McDonald's, or two similar sit down restaurants, or even, say, two universities like Nicholls State and Tulane).  Make sure their twitter accounts tweet regularly enough to give you enough data.

Now look at both of their tweets for a select period of time.  Compare and contrast and analyze.  Explain which twitter account is more effective for their branding, and make an argument why. You can quote/cite specific tweets, but your overall argument should be more holistic, and should provide reasons for your claims.

If you prefer to do Instagram instead of Twitter, you may, but make sure the accounts you choose work well for this assignment/argument.