5)  Salesforce/CRM is the source of truth/system of record for all customer interactions. ZoomInfo data is synced to Salesforce, which syncs accounts & prospects to Outreach. Outreach activity syncs back to Salesforce. Most of your sales tools will sync to and from Salesforce to keep data consistent between all your platforms. 

Describe what the sales tools below are and how they would benefit a company seeking potential leads. Also, describe what they will be used for in a BDR (Business Development Representative) role.   

-Zoom Info & an additional contact data base.

-Outreach & an additional sales automation tool.

-LinkedIn Sales Navigator.

-Sales Force & an additional CRM (Customer Relationship Management).

Key Lessons:

•Understand the importance of SFDC.com and CRM’s , LinkedIn Sales Navigator, ZoomInfo and other ContactDB’s, and Outreach and other sales automation tools.  

•Be able to explain what each platform does and how they will use it in their role as a BDR.