In 3-4 pages Due by 7/25/2021 11:30pm Central Time

PROJECT PART 2 WEEK 3
Product, 
CH8 • A detailed description of the features of your product or service including how it solves the needs of your target market
CH8 • A description of how your marketing efforts will change with each phase in the product life cycle
CH 8 • The packaging you will use for your product or service and how it will add value

Pricing, and Channels Paper / Strategy and Positioning Paper.
CH9 • The appropriate pricing strategy for your product or service and the price you will set at launch
CH 10 • The channels of distribution you will use to sell your product along with a description of how each channel partner will add value