15 Aug Ethics SHOULD TOBACCO ADVERTISING BE BANNED?
Instructions and Rubric
Research and Analysis
Many ethicalquestions support more than one possible answer, and very rarely is the answereither a simple yes or no. Thepurpose of this project is to encourage an examination of some of the largerethical issues facing business today, and, by looking at these issues fromdiffering perspectives, determine what the most ethically sound course ofaction is.
The report should be structured as follows:
1. An introductorysection describing the ethical issue involved in the question and providinginformation as to the scope or frequency of the problem where appropriate. If the general topic is to be narrowed down,this section provides the appropriate place in which to do so. Similarly, if the terms require definition,this should be done in the introductory section.
2. A sectionsupporting the proposition. This sectionshould contain the facts and information that you will use to argue yourposition. While some analysis using theethical frameworks discussed in the course is possible in this section, themajority of the section should deal with arguments, facts and informationpulled from reputable sources.
3. A sectionopposing the proposition. The samecomments apply as in 2 above.
4. A concludingsection in which the team comes to a conclusion as to which of the arguments(i.e. for or against the proposition) is most ethically sound. Use of the ethical frameworks discussed inthe course is appropriate in this section.
This is aresearch paper so the arguments, facts and information used should be based onsound research conducted by the team and not on the team members personalopinions. All ideas that are notoriginal to the team members require footnotes or endnotes (either is acceptable)or APA style citations with the page number.
The suggestedtopics are as follows:
SHOULD TOBACCOADVERTISING BE BANNED?
5. Main Ethical Models you expect to use
a. Utilitarianism: According to utilitarianism, anaction is justified if it leads to the happiness of the most significant numberof people in a community or group
b. Universalism: The ethical implications of actionapply universally to anybody, regardless of circumstance
c. Cost-benefit Analysis of theTobacco advertising industry to the general community. choosing the decisionwith the highest net benefit to the community
