03 Sep report about the Brown Bear Car Wash Company’s Value Proposition, Cost Structure, Revenue Stream
Focus on detailed report about the Brown Bear Car Wash Company’s Value Proposition, Cost Structure, Revenue Stream
• detailed descriptions for each component.
focus on the value proposition (VP). VP should indicate what makes your product or company attractive to the customers and differentiates you from competitors. Right now, you listed “tunnel car wash” under VP, other car wash companies are mostly tunnel car wash, so what makes yours different? For example, lower cost wash or better quality or more interactive wash may be your VP. At the end of the day, when someone reads your VP, they should be able to say why should we pick your product and company?
