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  For the following situation, choose one of the 6 defensive strategies and suggest it to Starbucks. Avoid the general definition of the chosen strategy that both of us know. Discuss why you have chosen this strategy (why you think it would be effective). Explain...

 Critically examine the environment and consider how culinary entrepreneurs can adopt and adapt their strategies to meet new market challenges and opportunities within the culinary industry.   Consider an existing business or plan the marketing strategy for your future F&B company.  Choose two companies,   Practical implications...

statement of between 300 and 500   why you are interested in the Digital Marketing and how the course will impact on your future Describe what makes you an outstanding applicant and describe your potential to contribute to all aspects of the course. ...