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BUS152 Week 3 Discussion Creating Value in the Sales Process Define a real-world product or service which has a direct sales force. Using value chain and marketing mix (4 P’s) considerations from chapter 3, describe how this supplier creates value within the sales process.   As an example, when I...

BUS152 Assignment Sales Management Defining a Buyer Paper Sales Management Defining a Buyer Paper   Defining a Buyer Essay    Write an academic essay in 3 to 4 pages for the body in APA style. Include a title page and references page in addition to the following:    Introduction   Preview main points you will...

BUS152 Week 6 Discussion Negotiation strategies The textbook offers 9 negotiation strategies (exhibit 8.3). Trial offer only works with relatively low-priced off-the-shelf products and services, such as copiers or non-customized software. Of the other 8 strategies, which do you think would be strongest in your sales arsenal? Explain...

BUS152 Week 5 Discussion AIDA Attention Getter for a Sales Meeting / Presentation. Mini-Case For your job as salesperson for the X-L Digital, you now have sales presentations for your email marketing services scheduled.   In your email/phone contacts with prospect #1, Carolyn, you learned that:   She is marketing director at...

HC 306 Herzing University Price Transparency Discussion Unit 3 Discussion: Price Transparency    Please complete the following steps for your discussion post and response.   Price transparency is becoming a hot topic in today's health care landscape, from both patient and managerial perspectives. Many health care entities are taking price...