Read Company Case: Proctor and Gamble Selling Through Customer Business Development, pages 469-471 in your textbook and answer the following questions: 1. From the perspective of team selling, discuss the positive as well as some possible negative aspects to the customer business development sales organization. 2. Discuss...
The final project is the creation of a 10- to 12-slide PowerPoint presentation communicating a pitch on behalf of your sports organization to a potential sponsor or licensee. The final product mimics a real-life pitch meeting, demonstrating critical skills for selling within the sport industry,...
A problem has come up with the working conditions at the call center in Bangalore, which leads to an uncomfortable conversation with CEO Jacob Zielinski. In your response to the CEO, consider how employees' motivation could be improved through changes in leadership style. × Transcript CEO: Thanks for...
You are the Director of Marketing at a Fortune 500 company. The Chief Marketing Officer (CMO) has asked you to prepare a Campaign Brief for the executive team. A brief is similar to a memo but, whereas a memo is mainly informative, a brief recommends...
During this course, you will develop a campaign plan to market a new product or service. In Assignment 1, you will write a brief proposal for the campaign. In Assignment 2, you will develop a slide deck to present the campaign proposal to the executive...
Module 5: Visual Media Why It Matters: Visual Media Our prehistoric ancestors struggled, rock in hand, to carve just the right picture into the wall of the cave, hoping that someone would come along and understand the story being told. They may have drawn stick figures with...
For the film reflection note assignments, you need to watch the movies provided. After that, you need to apply what we have learned in the class to the film and explain how this movie can change public understanding of drugs and crime. You need to...
1. How does Allstate use artificial intelligence and big data in its operations? 2. What was the goal of Allstate when it collected 11,000 terabytes of data from 1.2 million people every day? 3. Why did Allstate turn to the Colossus program and what were the issues...
Dr. Anderson is seeking a $146,000 loan to refinance the balance of an existing loan with GE Healthcare Finance and to acquire new equipment. He is seeking a seven-year loan. $116,000 of the loan amount is designated to repay GE, and the remainder is for...
Read the Sandora Company Case Study (Kerzner, 2022). You are assigned to replace the existing project manager in charge of the Sandora product line. You understand there are issues with outsourcing manufacturing to overseas suppliers, which have been exasperated by current business and political conditions. Your...