Some questions to ponder before you post are below. You do not have to answer each bullet, they are provided as a way to generate your thoughts on your personal brand. 

• What is it that makes you YOU? What promises do you make as a person?
• What's your WHY? What solutions do you offer? What is your reputation?
• What makes you unique? How do you differentiate yourself from your competition?  (Really give this some deep thought.)
• Do your profession, hobby, community or associations define you?
• Are you opinionated, trustworthy, socially-conscious? What are your values? What is your mission and vision?
• How do these aspects of yourself serve as the foundation of your brand?
• How would you market yourself? Post a photo of yourself that you think clearly expresses your own personal brand.