30 Jan Research a brand that has experienced challenges in the business world over the last three years. Analyze and explain which of the 4Ps was most impacted
1. Watch the video “The Worst Marketing Blunders of 2019” (2:32)
- Research a brand that has experienced challenges in the business world over the last three years.
- Analyze and explain which of the 4Ps was most impacted. (Note: do not use one of the brands from the video)
- In hindsight, what could this brand have done to avoid the business challenge you identified?
2. Watch the video “Sell Like a Girl ScoutLinks to an external site.” (2:02)
- How could you implement some of the same strategies the Girl Scouts used when marketing your product or service?
