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 Initial Postings: Read and reflect on the assigned readings for the week. Then post what you thought was the most important concept(s), method(s), term(s), and/or any other thing that you felt was worthy of your understanding in each assigned textbook chapter. Your initial post should...

  **** WEEK 6 DISCUSSION QUESTION ***** In the discussion thread, comment on whether or not you think celebrity endorsements are an effective marketing tool and why. *****  WEEK 7 DISCUSSION QUESTION *******  Think about your last trip to your favorite store.  Recall something that caught...

  Following the principles of lean startup, test your partially developed business idea with potential customers to collect their feedback and recommendations for development of both the product and the business model. The project is to conduct interviews with real people, who...

  This week, we learned about motivational strategies and why to use different strategies with different cultures. For this discussion, focus on the country of Vietnam and the Swedish company IKEA, which established a warehouse and retail center there several years ago.  Decide which of...

  Risk Management steps and a recommendation for No. 5 (Future endeavors). Include a Risk Analysis Matrix (example is Figure 9-2). Use as References: Risk-Based Transportation Asset Management https://www.fhwa.dot.gov/asset/pubs/hif12035.pdf (Links to an external site.) Transportation Risk Management: International...

  Performance Management Issues  You have been asked to return to your alma mater and speak to current students about performance management issues. To make the most of this experience for yourself and the students, write a three-to-five page paper (not including the title and...

Below are the questions for which you will prepare a well-developed and written 1 paragraph (or longer) answer per question/sub-question:  **It is expected that your answers to each question/sub-question below will be 1+ well-constructed and organized paragraphs. More than one paragraph may be necessary based...